HAIER

Haier is a Chinese multinational company based in Qingdao, China that manufactures consumer electronics and home appliances. Although the roots of the company can be traced back to the 1920s when the company’s refrigerator company was built, its modern incarnation was established in 1984 with a partnership with German manufacturer Liebherr.

Since then the company has gone on to manufacture washing machines, microwaves, TVs, PCs, AC units and cellphones in addition to refrigerators.

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