How To Sell Liquidated Products Near Me

If you’re interested in selling in your local area, where should you source your wholesale merchandise? While it may be tempting to source from a local wholesaler, is this really the best option? The answer is no. For a cheaper source of wholesale stock, you should check out what Direct Liquidation can do for your business instead.

The Advantages Of Buying Liquidated Products From Direct Liquidation

  • A huge range of liquidated products in a large number of categories.
  • Customer returns, overstock and closeouts from some of the country’s biggest retail names.
  • Some of the cheapest wholesale prices around.
  • Stock available to buy in box loads, pallets and truckloads to suit any size reselling business.
  • Speedy delivery times to ensure your business has stock as and when it’s required.
  • A wide variety of liquidated products that will appeal to customers in your local area.

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What Are Liquidated Products?

Direct Liquidation has a huge range of liquidated products that can be bought in box loads, pallets or truckloads from one of several distribution centers located throughout the United States and Canada. There are three types of liquidated products we sell – customer returns, overstock and closeouts. Let’s take a look at each category of liquidated products in a little more depth.

Customer Returns

Every year, customers across the country return 30% of online purchases and 8.9% of bricks-and-mortar purchases back to some of the biggest retailers in the United States for a number of reasons. Some products are found to be faulty, while others bear slight or very visible damage. Others are returned simply because customers change their minds about products and return them brand-new – but now classed as used – back to stores. Whatever the reason for these returns, they would very quickly mount up and cause storage problems for the major retailers. The retailers turn to liquidators to clear these returns from their shelves, making some money back on their investment but still selling them way below their MSRP value. In turn, liquidators pass on the savings they make to resellers.

Customer returns are sold in a variety of conditions from ‘as new’ to ‘slightly damaged’ to ‘visibly damaged’ to ‘untested’ to ‘tested not working’. That means there are a huge range of products on offer in a variety of conditions that can be broken up and sold on at various price points to appeal to a wide range of different customers, or they can be used for spares and repairs in the case of ‘tested not working’ returns.


‘Overstock’ is the term applied to products that the big-name retailers have over-ordered or they’re seasonal products that have failed to sell. Even for the big guns of the retail world, ordering stock is never an exact science, and there are times when they are left with too many products and not enough space to carry them. This is particularly the case with seasonal products, where the season comes to a close and the stores are left with products they no longer require. The term also refers to older electrical products. When newer models are released, older models are discontinued in stores and the remaining stock is sold on to liquidators at a discounted price. 

As a general rule, overstocked products tend to either be new or display models that are no longer needed. For those on the lookout for overstock seasonal products, keep your eye on a liquidation marketplace just as that season has come to a close; so for Halloween products, start looking in November, and for Christmas seasonal stock, start searching in January, etc.


Closeouts are products coming from stores that are closing or being restructured. Usually, the retailers don’t have the in-store or warehouse space to absorb these products into other locations, so instead sell them on to liquidators for a reduced price. As with overstock, most closeouts are brand new products that can be bought for very low wholesale prices.

A Huge Range Of Products

On Direct Liquidation’s online marketplace, you’ll find a huge range of products from some of the biggest manufacturers in the world in the following list of categories:

Automotive, Books, Clothing, Shoes & Accessories, Electronics, Food, Furniture, General Merchandise, Health & Beauty, Home, Home Improvement, Movies, TV & Media, Music, Office, Party & Occasions, Patio & Garden, Pet Toys & Pet Supplies, Sports, Fitness & Outdoors, Toys, Unsorted.

As you can see, that’s pretty much everything most resellers will ever need. Within those categories you’ll find products from manufacturers such as Sony, Disney, Mattel, DeWalt, Apple, Microsoft, Samsung, BOSCH, LG, HP, Google, Fruit of the Loom and many more. You’ll also find great own brand products from Walmart such as their popular Blackweb Electronics and Mainstays homeware ranges. We also stock liquidated products from Target and Walmart, all at great low prices.

Buying Liquidated Products From Direct Liquidation

Buying liquidated products from Direct Liquidation couldn’t be easier. First of all, you’ll need to sign up for a free account, which you can find here. Then you can search for the products you need, either by category, manufacturer or via one of our dedicated Target, Walmart and Lowe’s vendor pages, as well as searching by location and lot volume.

Once you’ve located a boxload, pallet or truckload of returns, overstock or closeouts that you want to buy, you have a few options. In the case of truckloads, most are sold for a fixed price. In the case of boxloads or pallets, you can either choose to bid for them via live auction or you can pay a fixed price.

If you choose to bid for liquidated products via live auction, the process is just as easy as it is on other auction sites such as eBay. Simply enter your bids while the auction’s live, keep your eye on the auction as the timer ticks by to see who else is bidding and, should you win the auction, all that’s left to do is pay for your winning lot via our secure payment system and arrange shipping.

Remember – make sure you’ve worked out the most you’re prepared to bid for a pallet or boxload of liquidated goods before deciding on a maximum bid ceiling. Don’t go ‘bidding crazy’ and go over your limit. We have fresh new lots coming into our distribution centers all the time, so if you lose one auction, never fear. Another lot that will suit your business will appear on our marketplace soon enough.

You can also pay a fixed price for many of the lots on our liquidation website. If that’s the way you would prefer to purchase from us, look out for a ‘Buy it Now’ button on the lot you’re interested in. If it’s there, give it a click and you’ll be taken straight through to payment. You’ll still pay a great price for a fixed price box load, pallet or truckload when sourcing from Direct Liquidation, with plenty of scope to make money selling in your local area.

Finally, we’re always open to offers if you have a price in mind. If you want to negotiate a price, we’re happy to hear it. If we like what we hear, that’s the price you’ll pay. You may make even bigger savings this way, and we’re particularly interested in hearing offers from repeat customers.

Shipping Liquidated Products

You may have a third-party courier in mind when it comes to shipping liquidated goods. But before you commit to them, you should use our shipping calculator available on all lots to see if Direct Liquidation can handle your shipping cheaper. We have long-standing arrangements in place with our own couriers, meaning we can often ship to resellers for much lower prices than resellers can secure dealing with couriers individually. Be sure to see what rates we charge as you might save even more money this way.

Finally, if you’re near one of our distribution centers, you also have the option to pick up your order yourself, saving money on shipping and leaving even more room to make a profit.

Selling Liquidated Products Near You

So, once you’re purchased a boxload, pallet or truckload of liquidated products, how best to sell them near you? Here are a few ideas.

Open Your Own Store

While it’s true that many more than 220 million Americans are now shopping online and that number is only going to rise since the coronavirus arrived on our shores, there are still plenty of people who prefer the (socially distanced!) human touch. That’s why, if the figures add up, opening a store in your local area might well be a good idea. Of course, you’ll have to take into account factors such as rent, bills, taxes and staff costs (if any), but if you think you can make a go of your own store, sourcing wholesale merchandise from Direct Liquidation is a great way of stocking your shelves.

Or you may want to consider opening your own store online via Amazon, eBay or one of the smaller store-hosting sites such as Wix or Shopify and then spreading the word about it in your local area via things like social media (more about that below). Having an online store that caters not just to orders from other parts of the country, but also has a strong presence in your own neighborhood can be a great way of bringing people in from the local area. It can also help you spread the word about your business and help you sell more products.

Social Media

There are plenty of local groups you can join on social media, and many of the people in these groups are looking for specific products, some of which you might well be able to supply. On top of this, there’s Facebook Marketplace, which lets you sell to customers in your local area and, remarkably, doesn’t charge fees. You can also set up targeted ads on Facebook which won’t just reach local customers interested in your products, but will also alert customers further afield, helping you to branch out. Targeted ads are relatively cheap, and can help you increase your customer base and hopefully increase your profits too.

As well as Facebook, you should also consider setting up business accounts on Instagram and hook up with potential customers in your local area. And Twitter is a great tool for so-called ‘social selling’, where you don’t sell your products directly, but instead use the site to introduce yourself to potential customers in your local area and build up an online rapport with them that makes it more likely they will order from you wherever you choose to sell. In this day and age, it pays to be on social media, so make sure you set up those free accounts and get socializing. You may well find you build up quite a customer base in a very short time if you’re prepared to make the effort.

Local Classifieds

When looking for places to sell liquidated products near you, advertising in your local classifieds and on Craigslist is a great way of reaching potential customers. Placing ads in the classifieds usually costs a very small amount of money and listing on Craigslist is free. There are plenty of people who still rely on classifieds and Craigslist to get hold of bargain products, and as an added bonus, customers tend to come to you to pick up their purchases, meaning you’ll save on the cost of postage and packing and thus increase the amount of money you can make.

Flea Markets

As well as selling online through various retail channels, one of the very best ways of selling products in your local area is by renting a stall at your local flea market. Stalls at flea markets are usually relatively cheap to rent and having a stall is a great way of meeting customers on tighter budgets and customers who are always on the hunt for a bargain. You can buy all sorts of things at a flea market, which is great news for resellers interested in selling in their local area as you can get everything from food to consumer electronics from Direct Liquidation, and these are exactly the sort of items flea market customers are looking for.

And best of all, because you’ll have paid such a low price for the returns, overstock and closeouts you’ve sourced from us, there’s still plenty of room to make a profit from customers without quite as much money to spend. You can keep those customers happy and your bottom line healthy – for resellers, that’s a win-win situation.

Consider Becoming A Wholesaler

As well as reselling to the general public, as your business grows you might want to consider scaling up to wholesaling yourself. Many traders don’t have the time or the inclination to source from anything other than local wholesalers, which means there may well be an opportunity there as your business expands. It’s certainly an industry worth getting into, with combined annual sales across the United States of $8 trillion. If you’d like a slice of that pie, consider renting storage space and buying truckloads of returns, overstock and closeouts from Direct Liquidation and setting up your own wholesale business. And if you decide to buy your own storage space, there may be potential to rent some of that space out to other businesses, thus opening up another revenue stream.

There are plenty of ways to make money near you from liquidated goods. The most important thing is to get your wholesale sourcing right. For that, you should consider buying box loads, pallets or truckloads of customer returns, overstock and closeouts from Direct Liquidation to ensure you always have stock to sell at the most attractive prices that will make you the most money. Looking to sell in your local area? Look no further than Direct Liquidation.

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